App Store Privacy & Compliance Guide

Target Audience: Developers releasing games on the App Store. Scope: App Store Connect "App Privacy" section.

To avoid being overwhelmed, choose the track that matches your Sorolla SDK Mode.

📍 Choose Your Track

Track A: Prototype Mode Track B: Full Mode
🎯 Goal: UA Testing (CPI/Retention) 🚀 Goal: Global Launch / Monetization
📦 SDKs: GameAnalytics + Facebook 📦 SDKs: All (GA, FB, MAX, Adjust, Firebase)
⏱️ Time: ~5 minutes ⏱️ Time: ~15 minutes


Track A: Prototype Mode

For limited UA testing with Facebook Ads & GameAnalytics.

1. App Store Connect Questionnaire

"Do you or your third-party partners collect data from this app?"
👉 Yes

2. Data Types to Declare

A. Identifiers

Data Type Collected? Linked to User? Used for Tracking? Purposes Service
Device ID Yes Yes Yes Third-Party Advertising, Analytics Facebook (Tracking), GA
User ID Yes Yes Yes Analytics, App Functionality GameAnalytics

Why Tracking? Facebook uses Device ID (IDFA) to attribute installs to ads. This constitutes "Tracking".

B. Usage Data

Data Type Collected? Linked to User? Used for Tracking? Purposes Service
Product Interaction Yes Yes No* Analytics, App Functionality GameAnalytics
Advertising Data Yes Yes Yes Third-Party Advertising Facebook

*Product Interaction is generally NOT used for tracking in Prototype mode unless you are sharing level data with Facebook.



Track B: Full Mode

For production-ready games with Ads (MAX), Attribution (Adjust), and Crashlytics.

1. App Store Connect Questionnaire

"Do you or your third-party partners collect data from this app?"
👉 Yes

2. Data Types to Declare

A. Identifiers

Data Type Collected? Linked to User? Used for Tracking? Purposes Service
Device ID Yes Yes Yes Third-Party Advertising, Analytics, App Functionality MAX, Adjust, FB, GA
User ID Yes Yes Yes Analytics, App Functionality, Product Personalization Adjust, GA

B. Usage Data

Data Type Collected? Linked to User? Used for Tracking? Purposes Service
Product Interaction Yes Yes No Analytics, App Functionality GameAnalytics
Advertising Data Yes Yes Yes Third-Party Advertising, Analytics MAX, Adjust

C. Diagnostics (If using Firebase)

Data Type Collected? Linked to User? Used for Tracking? Purposes Service
Crash Data Yes Yes No Analytics, App Functionality Firebase / GA
Performance Data Yes Yes No Analytics, App Functionality Firebase / GA


🌍 Shared Guidelines (Both Tracks)

1. Privacy Manifests (iOS 17+)

You do NOT need to create a manual manifest.
Sorolla SDK automatically handles this. When you build, Unity merges manifests from:

  • com.facebook (Facebook)
  • com.gameanalytics (GameAnalytics)
  • com.applovin (MAX - Full Mode)
  • com.adjust (Adjust - Full Mode)

2. App Tracking Transparency (ATT)

To track installs (Facebook/Adjust) or show personalized ads (MAX), you must use the ATT popup.

  • How to Trigger: Sorolla SDK calls this automatically on app start.
  • Info.plist Text: Set NSUserTrackingUsageDescription in SorollaConfig.
    • Example: "This identifier will be used to deliver personalized ads to you."

FAQ

Q: I am only testing on TestFlight, do I need this? A: Yes. App Store Connect requires this section to be filled out before any external distribution (including TestFlight External).

Q: Does Sorolla collect Location? A: No. We do not access GPS. Ad networks use IP addresses for coarse location, which typically doesn't require the "Precise Location" declaration.